Aera is a luxury home fragrance brand redefining how scent is experienced—with smart, seamless technology and perfumer-crafted blends. This project centered on creating packaging that reflects the elegance and innovation of their products, from device to seasonal scent capsules.

Packaging design, creative direction, seasonal collection support, and tactile visual system development.

Aera needed packaging that matched the sophistication of its technology—subtle, elevated, and sensory. The goal was to enhance the unboxing experience, communicate quality through design, and bring warmth to a modern, tech-forward product.

Developed a clean, architectural layout system softened by neutral tones and refined textures. Added metallic accents and subtle geometric elements to evoke modern luxury. Built consistency across scent capsules and gift sets to unify the Aera ecosystem while leaving room for seasonal expression.

Delivered a premium packaging system that feels as thoughtful as the fragrance inside. The design elevated Aera’s retail and DTC presence, enhanced the perceived value of the brand, and created a calm, sensorial entry point into every customer’s space.