Aurora is a contemporary men's clothing brand developed for Kohl's, tailored for individuals who lead with purpose—builders, movers, explorers, and creators. The brand emphasizes craftsmanship, utility, and everyday performance, blending timeless silhouettes with technical detailing and elevated materials to create versatile apparel suitable for both active and relaxed settings.

Comprehensive development of Aurora's Spring '24 collection, encompassing product design, technical design, textile design, website development, sales catalogs, tradeshow booth design, and content creation.

To create a men's apparel line that seamlessly integrates classic American design with performance-oriented textiles and construction, catering to modern men who seek clothing that supports their dynamic lifestyles without compromising on quality, utility, or personal style.​

• Product and Technical Design: Developed garments that merge refined technical fabrics with thoughtful tailoring and timeless aesthetics, ensuring both functionality and style.​

• Textile Design: Curated elevated materials that enhance the performance and comfort of the apparel, suitable for various activities and settings.​

• Brand Assets Development: Executed a cohesive brand experience across all touchpoints, including website development, sales catalogs, tradeshow booth design, and content creation, effectively communicating Aurora's commitment to quality and versatility.​

Successfully launched Aurora as a men's apparel line that resonates with adventurers, craftsmen, thinkers, and doers, offering a collection that performs in motion and maintains a polished appearance at rest. The brand's introduction to Kohl's expanded the retailer's portfolio with a line that meets the evolving demands of modern male consumers seeking both style and substance in their clothing choices.​