Freeman Seattle
Freeman is a Seattle-based clothing company specializing in handcrafted raincoats, shirts, and other apparel. Established in 2010 at a kitchen table in a small Seattle apartment, Freeman was founded with the goal of producing high-quality goods locally. The company emphasizes made-in-the-USA craftsmanship, beginning with their signature raincoats and expanding into flannel shirts, vests, and other everyday staples.
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To amplify Freeman’s distinct ethos of quality craftsmanship, local production, and sustainable practices, ensuring deeper resonance with their target audience and strengthening their brand presence.
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By developing a cohesive brand narrative, curating authentic visual content, and strategically aligning their messaging across all platforms, we elevated Freeman’s storytelling—highlighting their heritage, commitment to local craftsmanship, and dedication to timeless apparel.
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We provided creative direction, brand strategy, and content creation for Freeman Seattle, refining their visual identity, storytelling, and overall market positioning.